Course Recordings
Data Storytelling with Copilot: A Socratic Framework for Insights
18 Jul · 1h 31m · $99
Master the art of data storytelling using Microsoft Copilot—learn to define problems, assess and clean data, apply Socratic questioning, and craft compelling narratives in just 90 minutes.
Understanding Synthetic Data for Market Research: Augmentation, Digital Twins & Personas
19 Jun · 1h 42m · $99
Discover how to leverage synthetic data in market research: data augmentation, digital twins, personas & buyer best practices in this in-depth webinar.
Mastering ChatGPT for Qualitative Research & Insights: A 90-Minute Expert Course
18 Jun · 1h 36m · $99
Unlock AI-powered qualitative insights with ChatGPT: streamline project design, craft discussion guides, and apply advanced analysis in just 90 minutes.
Master Excel with Microsoft Copilot: Boost Productivity & Automate Your Data Workflows
17 Jun · 1h 30m · $99
Unlock AI-powered Excel mastery in just 90 minutes—learn Copilot prompt engineering, visualization, VBA & Python automation with market research expert Ray Poynter.
Mastering Qualitative Research with Microsoft Co-Pilot: Planning, Analysis & Reporting
06 May · 1h 35m · $99
Harness the power of Microsoft Co-Pilot to streamline your qualitative research workflow, from client briefs and discussion guides to advanced AI-driven analysis and reporting in this premium course.
Mastering Quantitative Research with ChatGPT: Planning, Analysis & Reporting
01 May · 1h 31m · $99
Learn to leverage ChatGPT for every stage of quantitative research—from study design to data analysis and reporting—in a 90-minute intensive course.
Using Copilot for Quantitative Research and Insights
16 Apr · 1h 34m · $99
Enhance quantitative research in 90 minutes with Microsoft Copilot and Office 365. Automate data summarization, analysis, and reporting for faster, more informed decisions.
Unlocking the Power of Custom GPTs for Market Research & Insights
10 Apr · 1h 48m · $99
Discover how to revolutionize market research with custom GPTs! In this dynamic webinar, industry experts share real-world strategies for configuring AI chatbots to deliver actionable insights—from tailored data searches to interactive reporting—all designed to boost your market research outcomes.
Using the ChatGPT API for Market Research and Insights
19 Mar · 1h 35m · $99
Learn how to use the ChatGPT API to streamline market research and insights automation. This 90-minute course will cover setup essentials, integration techniques, and best practices for coding-driven innovation.
Introduction to Copilot for market research and insights
14 Mar · 1h 15m · $40
Familiarize yourself Microsoft Copilot in 60 minutes to boost your market research and help you find deeper insights quickly. Learn how the different features of Copilot can help you to work smarter and more efficiently.
Introduction to ChatGPT for Market Research & Insights
10 Mar · 1h 19m · $40
Familiarize yourself ChatGPT in 60 minutes for market research and deeper insights. Focus on strategic prompt engineering to generate more accurate, actionable answers that drive better decision-making.
Copilot for Insights and Research
01 Jan · 1h 39m · $99
Join industry expert Ray Poynter for an in-depth exploration of how to supercharge your market research and insights with Microsoft’s Copilot 365. This course was designed specifically for market research professionals looking to enhance their efficiency and effectiveness using the latest AI-driven tools.
Using ChatGPT to find the Story in the Data
01 Sept 24 · 1h 53m · $99
Ray has been running his story-finding courses for over twenty years. Now, with the advent of Generative AI, Ray has updated his tools and approaches to leverage the benefits of ChatGPT 4o. Learn how to use ChatGPT to: define the problem, organize the evidence, explore the data (qual and quant), extract the findings, and turn the findings into a story.